SprintLight Digital offers marketing advisory work to CEOs and Founders of a myriad of startups and scale-ups. We can help you perfect marketing and PR efforts with an overall marketing audit, refinement of growth plans, launch plans, brand positioning, marketing strategy, planning, and implementation. Use our integrated approach to achieve and exceed your growth goals. CXO-level advisory, coaching, and mentoring also is available.
20+
Years in business
Capitalize on expertise building startups and building digital and intra-preneurial divisions of large corporations in the US and internationally in Europe, the UK, and Canada.
30%+
Growth results
Past efforts have resulted in hyper-growth results of +30% of premium brands, even higher growth of new brands, and a breakthrough turnaround of a distressed brand.
$$$…
for every growth stage
Whether your budget is in the tens of thousands or in the hundreds of millions, we can and have recommended the best strategies for improved and rapid growth.
Jumpstart your business growth with our integrated approach
Overall strategy evaluation
Let an expert dive deep into your business and evaluate your current strategy with an eye to achieving audacious growth plans. Evaluate overall marketing, including across all aspects of 4Ps: product, promotion, place, pricing, and across owned, earned and paid media. Includes rapid appraisal of products and product plans, target audience, target market fit for product, and evaluation of growth pillars and growth plan timings and goals.
Audit plans and identify growth areas
We can start by auditing all marketing and PR plans, including all performance marketing and digital marketing plans; and evaluate fit into the larger picture of growth plans. We make recommendations to achieve growth goals; assess demand generation, acquisition, retention, and loyalty programs and processes; and evaluate customer centricity including feedback loops from customer service, and from product development and upgrades, into marketing planning.
Brand refinement
Ensure your brand is positioned for rapid growth. We can ensure your brand has clear communication of how you are unique in the market, key benefits, and reasons to believe your brand delivers a superior product, all designed to help you sell, partner, and grow faster. Includes evaluation of overall brand awareness, brand health and brand image in the market, and examination or set-up of market research for how compelling, believable, convincing your brand messaging is across owned, earned, and paid media channels. Evaluation of consumer insights. Refinement of overall branding, value proposition needs, and key messaging needs, including brand consistency based on core target audience.
BUILDing AN INTEGRATED GROWTH PLAN
What SprintLight Digital can do for your business: Build recommendations for go-to market plans to achieve and exceed growth goals. Apply an integrated marketing approach across all channels including all marketing and PR, and evaluate and analyze full media mix. Focus on adjacent strategic areas to build in growth, including integration with outside partnerships, business development opportunities, how to partner internally better to be more customer-centric, and how to partner better with sales. Find “build test learn“ ideas and incorporate into marketing plans. Help implement, and/or help to bring in proven talent to help fill current blind spots. Act as coach and mentor to executive team to implement, and assist with implementation where needed.
Over 20 years of experience transforming, launching and building numerous businesses
Jenn Stranzl
Founder, SprintLight Digital
Jenn Stranzl founded SprintLight Digital to supercharge the next wave of cutting edge, game-changing businesses by helping them realize superior growth goals. She is a marketing executive and entrepreneur with expertise building startups as a (co)founder, as well as building digital and intra-preneurial divisions of large corporations in the US and internationally in Europe, the UK, and Canada.
Jenn has served as CMO at public and private companies, and has advised a variety of startups and accelerators on go-to-market and brand-building strategies and plans. With marketing vision, and implementation of highly integrated growth marketing plans, she has delivered hyper-growth results of +30% of premium brands, even higher growth of new brands, and a radical turnaround of a distressed brand, with sales increases after having declined annually for 11 years.
Accomplishments include pioneering powerfully effective new creative advertisements that statistically significantly outperform other comparables, building high-performance digital marketing and email marketing teams, and closely collaborating with agency partners.
Moreover, achievements include improvements to product marketing strategy, user experience improvements from website to distribution channel to customer service, and overhauling digital, performance marketing, social media, PR and influencer strategies.
Both B2B and B2C businesses have benefited from her deep expertise in brand marketing strategy, performance marketing, and in building e-commerce businesses across a number of industries including those in the media, retail, and in the consumer space.
Jenn holds a B.S. from Massachusetts Institute of Technology in Brain and Cognitive Science with a minor in Economics, and an M.B.A. from Harvard Business School.
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Company experience
Contact Us
Get in touch to learn how to supercharge your strategy and marketing to achieve your growth goals with SprintLight Digital.
Please complete the form below or reach out at jenn@sprintlightdigital.com.